Did you have a website completed and are now wondering why you are not seeing your business on the first page of Google? Don’t worry, you’re not alone. Unfortunately, Top Jump Marketing has had a handful of new clients reach out to us about the same thing. They have paid other companies to put together a website, but they’re frustrated when they aren’t ranking on Google.
From what we have seen recently, there is a lot of misinformation from website developers about how to rank on Google and we’d like to clear some of that up for clients/future clients. A website alone is not enough to get you to rank on the first page of Google for high-traffic search keywords (i.e. not your name, but a service or product type you are offering). A website is the first step, but in order to gain rankings on Google, you will need to invest in Search Engine Optimization.
After all, there are only a few spots at the top and dozens (if not hundreds or thousands) of other businesses want them too.
What is Search Engine Optimization?
Search Engine Optimization (SEO) is a process that is required to get your website to gain higher visibility on Google and other search engines. It is NOT pay-per-click advertising. It organically helps your website rank on the first page of Google in the rankings.
Because there is so much competition with keywords, Google has algorithms that determine which sites will rank higher than others. A few things that they look for include: regularly added content, unique content, relevant keywords, a non-templated website, and more! A website alone just does not cut it.
Top Jump Marketing Options
At Top Jump Marketing, we have options for businesses of all sizes. We can build and develop a custom site for you, then set you up with a SEO plan that fits your needs. Our team takes the time to learn about your business, find relevant keywords that your clients are searching, and target your desired areas.
One very important thing to note: Search Engine Optimization takes time to see results! It is also important to note that no company can guarantee you a #1 rank for any keyword because they don’t control Google or any other popular search engine.
You will begin to see results within the first 3-6 months, and the longer you make SEO a priority, the more keywords you will have rank. Our team will keep in touch with you regularly and provide quarterly reports so you can track your progress. Some of our clients are now on the first page over 150+ times for various keywords that are important to them.
If you’re interested in learning more about how to properly rank your website on Google, please call our office at 419-359-5970.
